Heather Carter
digitalpunch.ca 

My Combo: Online Marketer + Digital Strategist

I am, in no particular order: Wife, mother, friend, marketer, digital strategist, sister, daughter, cook, hiker, yogini, gardener, avid reader and collaborator

Basic necessities for work: iPad, iPhone, email

Social media: Twitter for news, Facebook for family and friends

I am my best self: After a hike or yoga class

I crave: Rhubarb pie with vanilla ice cream

I collect: Unique succulents, recipes, family art

I am impressed by people who: Can be their authentic selves

Coffee or tea? Green tea latte

At work, I am most interested in: Understanding what motivates a market and using this information to optimize an online marketing program